Companies must support their advertising claims with solid proof. This is especially true for businesses that market food, over-the-counter drugs, dietary supplements, contact lenses, and other health-related products.
As an eye care provider, you must give patients a copy of their contact lens and eyeglass prescriptions. These Q&As can help you learn more about your duties.
All companies – including marketers of dietary supplements – must comply with truth-in-advertising standards. This publication explains the how-tos of making sure your claims have appropriate scientific support.
Guide for media on detecting bogus weight loss claims in ads. How to spot false claims for weight loss, and help protect your customers, your bottom line, your reputation, and the good name of your legitimate advertisers.
Consumers have the right to shop around when buying contact lenses – and prescribers and sellers have specific legal obligations. Are you complying with the Contact Lens Rule?
These guidelines, developed by a panel of weight management companies, medical professionals, and consumer protection groups, can help you give consumers the accurate information they need when evaluating weight loss products and services.