To Rat Pack types, "Just in Time" was a swingin' tune Dean Martin sang in the old musical "Bells Are Ringing." It's still relevant to ringing bells, but now it's in the context of smartphones, tablets — and one of several suggestions the FTC is making to mobile platforms, app developers, ad networks, and others about how and when to disclose key privacy-related information to consumers. Are you plugged in to what this could mean for your business?
Before you start marketing your app, let’s go through the TO DO list.
Does it deliver on what you say it can do? Check.
Have you thought through your marketing strategy? Check.
Does it look like app stores might be interested? Check.
Ready? Not so fast. There’s an indispensible step you may be overlooking. But there’s good news: The FTC has 12 tips to make that task easier.
In the few years it’s been up and running, Path has billed itself as a different kind of social network. According to a description of its "Values," "Path should be private by default. Forever. You should always be in control of your information and experience." It’s a lovely sentiment. Except that according to an FTC law enforcement action, it wasn’t private by default. It wasn’t private forever. Users weren’t in control of their information and
It’s the time of year when some people are crooning “Baby, it’s cold outside.” Whether it’s winter or summer, proper insulation can keep things comfortable. But how are consumers supposed to make heads or tails of competing claims when buying insulation? That’s where the R-value Rule comes in.
The Hobby Protection Act is something of a misnomer. Most hobbies don’t need much by way of protection. But if you or your clients are involved in the sale of coins or certain collectibles, it’s a law you need to know about. The FTC’s settlement with the National Collector’s Mint and Avram C.