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Business Blog

Acc-cen-tuate the negative?

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Acc-cen-tuate the positive. Eliminate the negative. Latch on to the affirmative. And don't mess with Mr. In-Between. That's how the catchy Bing Crosby-Andrews Sisters number went in the 40s. When it...
Business Blog

Keep your Made in USA claims red, white, and true

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There sure are a lot of seals out there. The British singer. The Navy special ops unit. The aquatic mammal. But the seals that matter to the FTC are certifications that convey representations...
Business Blog

Deceptive mortgage ads hit close to home

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The headline read ZIP. ZERO. NADA. In big print, the ads also said 0 money down* and 0 for paid closing costs* . Heritage Homes didn’t include ZILCH, BUPKES, or (for “Buffy the Vampire Slayer” fans)...
Business Blog

Where did I put those keys?

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If it hasn’t happened yet, it’s only a matter of time. You walk into a room – say, to get your sunglasses – and then can’t remember why you’re there. So it’s no wonder that claims for BrainStrong...
Business Blog

Lice, Lice, Baby

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Dare us to describe the legal ramifications of a recent advertising settlement involving health claims in the style of a cringeworthy rap from 1990? Cue up the bass line ‘cause here we go. Yo, FTC...
Business Blog

Gone with the wind?

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A mobile app that lets users send photo and video messages that recipients can look at for a moment before the content is, in effect, gone with the wind? Scarlett O’Hara could have declared her love...
Business Blog

Checking up on consumer generated health information

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Whether it’s a website where people diagnosed with the same medical condition can share their stories or an app to find out how long it will take in the gym to burn off a Macadamia Mania Ripple sundae...
Business Blog

Cram doesn't pay

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Cramming unauthorized charges onto phone bills violates the FTC Act, of course. But depending on the circumstances, cases like that also can result in criminal prosecution. Two brothers who bilked...
Business Blog

Zero sum game?

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For people in the market for a car, an ad on YouTube for Massachusetts-based Courtesy Auto Group featured some eye-catching numbers: “Get behind the wheel of the new 2013 Kia Sorento, now lease priced...
Business Blog

Needle and threats

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The Fair Debt Collection Practices Act lays out some pretty clear dos and don’ts for debt collectors. Do identify yourself as a debt collector. Do follow up within five days of your initial...
Business Blog

Are your green claims clean? Knock on wood.

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Not every building project starts with an ax-wielding guy in a flannel shirt yelling “tim-berrrr!” Consumers have another choice these days: plastic lumber, which is often used in decking, fences...